REALTIME GEOFENCING

Reach people in the moment - on premium sites

Reach audiences at a single or thousands of locations at the same time with Realtime Geofencing

The foundation of each Realtime Geofencing campaign is a “virtual fence” or geofence over one or more locations anywhere in the US or (most of) Europe & Asia. While there’s no limit to the size of each geofence, it can be as small as 25 feet. Ads typically begin serving inside the geofence on the same day that the campaign goes live. Ads are served on primarily mobile devices and can appear on 98% of the web’s publishers.

Get more insight into your customers and competitors than ever before

  • Visibility into where consumers live, work, and visit
  • Develop accurate consumer profiles
  • Upgrade your media campaigns with granular audience insights
  • See The Full Customer Journey
  • Understand market and industry trends
  • Elevate event planning, forecasting, and measurement
Realtime Geofencing

Optimizing Realtime Geofencing Campaigns

Behind the scenes, our in-house team of Analysts optimize every client campaign each day. This high-touch approach allows us to deliver superior results on a more consistent basis and has clearly differentiated us in the geofencing industry. Learn more about our optimization process

Realtime Geofencing

Realtime Geofencing reporting

One the many things that separates us in this industry is the amount of transparency in our reporting. ROI matters and measuring campaign results is an important part of our overall process. We provide each client a monthly campaign status report that includes key KPI’s along with our behind-the-scene observations. Each of our clients also receive a realtime dashboard that displays their campaign performance and key KPI’s.

Realtime Geofencing reporting includes:

  • Average number of post ad-click page visits to your site
  • Average amount of time spent on your site post ad-click
  • Average bounce rate
  • Number of unique site visits
  • Click through rate
  • Impressions served
  • Store visit tracking
    When a geofence campaign’s objective is to drive foot traffic to a brick & mortar location, our system will dynamically count the number of people who visit your brick & mortar location after seeing your Ad. This enables you to better gauge cost per store visit as well as other critical attribution metrics that have historically challenged marketers and business owners.
Realtime Geofencing

Why Realtime Geofencing?

  • Increased message relevance: Realtime geofencing allows businesses to target potential customers when they are in close proximity to their physical location or a competitor’s location. This increases the relevance of the ads and makes them more likely to capture the attention of the target audience.
  • Personalized Marketing: Realtime geofence advertising enables businesses to deliver highly targeted and personalized messages to customers based on their location and behavior. This can help businesses build stronger relationships with customers and increase brand loyalty.
  • Better ROI: Because realtime geofence advertising targets customers who are already in close proximity to the business, it can result in a better return on investment (ROI) compared to broader advertising strategies. Businesses can optimize their ad spend by focusing on customers who are more likely to convert.
  • Higher Conversion Rates: By targeting customers when they are nearby, businesses can increase the likelihood of driving foot traffic to their store or encouraging immediate online purchases. This can lead to higher conversion rates compared to ads that are not location-specific.
  • Improved Engagement: Realtime geofence advertising can create a sense of urgency or exclusivity by offering time-sensitive deals or promotions to customers who are nearby. This can lead to increased engagement with the ad and higher levels of interaction.