How geofencing marketing works

The process begins by creating geofences around places that your customers frequently visit like stores, restaurants, stadiums, zip codes or cities. Your ads serve inside these geofence zones appearing on mobile devices, desktops, tablets and TV’s. People see your ads while they are browsing premium sites/apps like weather.com, facebook, instagram, cnn.com, foxnews.com as well as top local websites/apps in your market. The majority of companies use geofencing marketing to achieve the following goals: 1. Brand awareness 2. Competitor conquesting 3. Increase foot traffic and sales 4. Generate leads 5. Recruit staff