Ad Specifications

Review the exact dimensions, formats, and guidelines for your digital campaigns.

Download Creative Specification Sheet

Programmatic Display Ads

Ad Specification	Description
320 x 100	Mobile (JPG, PNG, GIF, HTML5, MAX Size 200K)
320 x 480	Mobile / Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
300 x 250	Mobile / Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
336 x 280	Mobile / Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
160 x 600	Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
300 x 600	Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
728 x 90	Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)
970 x 250	Desktop (JPG, PNG, GIF, HTML5, MAX Size 200K)

Programmatic Video Ads

Ad Specification	Description
Audio Bitrate	Minimum: 160 kbps
Dimensions	1920×1080 (16:9) or 1920×1200
Duration	15, 30, or 60 seconds
File Size	Maximum: 200 MB
File Type	.mp4 (h.264)
Frame Rate	23.98 or 29.97 fps
Video Bitrate	Minimum: 5.4 Mbps

CTV Video Ads

Ad Specification	Description
Audio Bitrate	Minimum: 192 kbps
Dimensions	1920×1080 (16:9)
Duration	15, 30, or 60 seconds
File Size	Maximum: 200 MB
File Type	.mp4 (h.264)
Frame Rate	23.98 or 29.97 fps
Video Bitrate	20 Mbps or higher
VAST	VAST 2.0

Image Ads

Ad Specification	Description
File Type	JPG or PNG
Recommended Ratio	4:5
Recommended Resolution	1440 × 1800 pixels
Maximum File Size	30 MB
Minimum Dimensions	600 pixels wide; 750 pixels high at a 4:5 ratio
Aspect Ratio Tolerance	3%

Video Ads

Ad Specification	Description
File Type	MP4, MOV, or GIF
Recommended Ratio	4:5
Recommended Resolution	1440 × 1800 pixels
Video Settings	H.264 compression, square pixels, fixed frame rate, progressive scan, and stereo AAC audio compression at 128 kbps or higher
Captions & Sound	Optional, but recommended
Video Duration	1 second to 241 minutes
Maximum File Size	4 GB
Minimum Dimensions	120 × 120 pixels